News & Press

Green Hills Software Announces Expanded Automotive Industry Initiative

Success in Automotive Marketplace Fueled by Growing Complexity of In-Vehicle Software

Detroit, MI/SAE 2005 World Congress—April 11, 2005—Green Hills Software, Inc., the technology leader in embedded software development tools and real-time operating systems, today is rolling out a major automotive industry initiative addressing the increasing software complexity of powertrain, body/safety and infotainment electronic control units (ECU).

With the rapidly increasing number of microprocessors embedded in today’s cars, the importance of software in automobiles is growing. Green Hills Software’s solutions enable automotive software developers to provide increased functionality while reducing development costs and fully exploiting new features of modern, highly integrated 32-bit processors.

“Green Hills Software has the most comprehensive array of products and services designed to address the growing complexity and demanding performance, reliability, and safety requirements of the automotive industry,” said Dan O’Dowd, founder and chief executive officer of Green Hills Software. “We also have a proven history of long-term, satisfied automotive customers, including Ford, Toyota, and Siemens VDO.”

“Green Hills Software’s comprehensive line of development tools and software components provide tremendous value to our automotive customers”, said Bill Krakar, tools program manager for Freescale Semiconductor. “Our automotive customers especially appreciate industry-leading capabilities, such as Nexus debug support with full trace and highly optimizing compilers that produce fast, tight code, maximizing the value of our MPC55xx and MAC7xxx families of automotive processors.”

Powertrain and Body/Safety Solutions

Total reliability, maximum performance and the lowest possible manufacturing cost are key requirements for applications in this segment, which control engines and transmissions, safety systems, and communication gateways.


Green Hills Software’s compilers are highly optimized to the popular processor architectures used in powertrain and body/safety electronics, such as PowerPC, ARM, V850, and Blackfin. Green Hills Compilers produce the smallest code and fastest execution speed of any compiler in the industry. The small code size enables manufacturers to use less memory, resulting in lower manufacturing cost. Fast execution allows ECU manufacturers to add more features without requiring use of a faster, more expensive processor.

The high performance of Green Hills Compilers is demonstrated by benchmarks certified and published by the independent Embedded Microprocessor Benchmark Consortium (EEMBC). For EEMBC automotive benchmarks, Green Hills Software’s compilers were chosen nearly three times more often than the next most popular compiler. In addition, benchmark reports generated by Tier 1 automotive suppliers show Green Hills Compilers consistently producing 30–35% smaller code on the Freescale MPC55xx processor family than any other compiler tested.

Green Hills Compilers also enforce the Motor Industry Software Reliability Association (MISRA) guidelines for the creation of safe, reliable in-vehicle software. Built-in code quality helps avert expensive recalls.

Advanced Development Environment

Green Hills Software’s MULTI Integrated Development Environment and hardware-assisted debugging probes provide a complete environment to develop, debug, and optimize automotive software. The SuperTrace Probe and TimeMachine Debugger have revolutionized debugging by allowing software developers to analyze trace data captured in real-time using a familiar application debugger, without interfering with the processor’s execution.

Green Hills Software’s development tools are integrated with popular OSEK-compliant operating systems.

Infotainment Solutions

Green Hills Software offers the most cost effective (royalty free), scalable and reliable software solutions for developers of in-car infotainment systems.

Real-Time Operating Systems
Green Hills Software offers the most scalable family of embedded real-time operating systems, allowing manufacturers to share source code across a range of products with diverse functionality and cost requirements. This preserves suppliers’ software investment across car models, model years, and manufacturers.

The velOSity microkernel is a small, fast operating system that is ideal for cost-sensitive, resource-constrained systems. Built on velOSity, the INTEGRITY real-time operating system takes advantage of the memory protection capability built-in to most processors in order to provide total reliability and absolute security for open and connected systems. The INTEGRITY operating system is also certified conformant to the standard POSIX application programming interface. Both INTEGRITY and velOSity are royalty-free.

The velOSity and INTEGRITY operating systems have fast boot times, which can be lower than 20 milliseconds, allowing systems to respond to the stringent requirements of the in-car bus. They also share common device drivers and a rich set of available middleware that satisfies the requirements of next-generation infotainment applications, including speech recognition, text-to-speech, echo cancellation and noise reduction, Bluetooth, GPS, navigation, MP3, graphics, USB, file system, networking, CAN, MOST and more.

(See related announcement, Green Hills Software Introduces Next Generation In-Car Infotainment Reference Platform.)

About Green Hills Software

Founded in 1982, Green Hills Software, Inc. is the technology leader for real-time operating systems and software development tools for 32- and 64-bit embedded systems. Our royalty-free INTEGRITY® RTOS, velOSity™ microkernel, compilers, MULTI® and AdaMULTI™ Integrated Development Environments and TimeMachine™ debugger offer a complete development solution that addresses both deeply embedded and high-reliability applications. Green Hills Software is headquartered in Santa Barbara, CA, with European headquarters in the United Kingdom. Visit Green Hills Software on the web at

Green Hills Software, the Green Hills logo, MULTI, INTEGRITY, velOSity, ISIM, AdaMULTI, TimeMachine, and TraceEdge, are trademarks or registered trademarks of Green Hills Software, Inc. in the U.S. and/or internationally. All other trademarks are the property of their respective owners.

North American Sales Contact:
Green Hills Software, Inc.
30 West Sola Street,
Santa Barbara, CA 93101,
Tel: 805-965-6044
Fax: 805-965-6343

International Sales Contact:
Green Hills Software Ltd.
Fleming Business Centre
Leigh Road
Hampshire SO50 9PD
Tel: +44 (0)2380 649660
Fax: +44 (0)2380 649661


Media Contacts:
Green Hills Software, Inc.
Lynn J. Robinson
Tel: 805-965-6044

Green Hills Software, Inc.
Barbel French
Tel: 805-965-6044

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